» A Key to High Rankings in Google and Yahoo

If you’re looking over this site, you may notice a few things. For one, you may notice the Page Rank. Right now, as I type this in April of 2006, the PR of this site is only a 2. For someone who’s sharing a lot of SEO techniques, that’s a pretty pathetic Page Rank (although remember that PR doesn’t always equal traffic).

So what’s the scoop? Well, here’s something I do that I recommend you try if you have plans to get a site ranked well in Google and/or Yahoo.

Buy the domain, put something there and leave it alone until you are ready to use it. I bought this domain name around August of 2004. I did not really decide to do anything with it until about the very beginnning of April 2006.

A lot of people buy a domain name and let it sit around until they get time to actually use it. There’s nothing all that special about this technique and some might even call it procrastination.

But here’s the trick…

Make sure you put a few pages up, even if they aren’t perfect and get a few links to your site. This will get your site indexed in the search engines and it will help to “age” it. That means when you finally do get around to doing something with that domain, you aren’t going to have to wait weeks and weeks to start getting traffic.

At this point, April 19th, I’ve still not started my link building campaign (but I do have some PR, even if it’s only PR 2). I’ve torn down what was originally on this site and put up a blog with just a few posts. But just watch what happens in the coming months!

Remember, if you’re going to buy a domain, put something up on the site and get a few links to it. A few decent links will get your site indexed in Google and Yahoo in about a week or so. I’ve noticed that these “powerhouse” search engines (they’re the top 1 and 2 search engines, repectively), seem to give more credit to sites that have been around longer.

That way, when you finally decide to use your site, you have a serious head start!

Technorati Tags: link building, SEO, page rank