» A Few Adsense Basics

One of the biggest lessons I’ve learned with Adsense is to not fall into the trap of thinking you only need a handful of websites. This is especially true if you plan to gain traffic primarily from the search engines.

The search engine algorithms change constantly. Trust me, you don’t want to be the poor internet marketer nervously checking his search engine rankings constantly. Don’t put all your eggs in one basket. I have sites that have successfully stayed ranked on the first page of Google for highly searched terms for years. But I’ve also had a couple of those sites get knocked down to page 135 (or something obnoxious like that) due to a search engine update.

You don’t want to be in that position. Never allow one factor to have control of your entire business. So if you plan on playing the adsense game, don’t think you’ll make thousands of dollars a month with just one site (or even a few). You want to be in several different markets and have several different sites in each market.

The most successful adsense players don’t even know how many markets they’re in. Obviously, you have to start somewhere, but eventually you will have so many sites in so many markets that you may lose track as well.

Not only do you need to build many different sites, but each site should have several pages. If each page is optimized for a single keyword, you can easily build hundreds of pages for most decent sized niches.

Another big lesson to learn with Adsense is to first figure out what works for you. Are you going to try to drive traffic to your sites with search engine traffic? Are you aiming at using pay-per-click traffic? What are your limits when it comes to auto-generated content? How are you planning on getting content?

Once you take action, build your site, start getting traffic to it, and generate adsense clicks, you need to try to improve on it. Get more traffic and more clicks — and a higher clickthru rate too. Also, and this is key … figure out a way to build more sites like this one as quickly as possible.

If you can generate even just $5 a day in profit consistently, that’s $150 a month. Not a whole lot, but just think if you have 100 of these sites. That’s now $15,000 a month. So the key is to try different techniques until you come up with a winning plan, and then mass produce it (or pay someone else to do it for you).

If you think about it, all that separates you from a 6 figure income is a website that earns you a measly $5 a day. Are you going to let that stand in your way? I decided a while back that I sure wasn’t!

Technorati Tags: adsense, Google, keyword, search engine